Carl Zeiss Microscopy Limited 
Intermediate level
Advanced level
Value Stream 3 Innovation

Punching through the barriers in new product development

Thursday, Oct. 22 Location Code
1:30pm-2:30pm Room 232/233, 2nd floor ThP/51

Achieving the right product, at the right cost, at the right time

Learn how to meet the challenge of defining the right product and value proposition, at the right time; employ visual daily management to boost velocity; focus on decision-logic, knowledge capture, rapid development cycles and A3 decision making to transform a traditionally chaotic process.


Transform the new product development (NPD) process, eliminating waste and disorder as you discover how to develop the right product with the right value proposition for customers, at the right time. Learn how to focus on meeting business economical requirements and aligning your organization with the project deliverables. Gain information about visual daily management to improve velocity by quickly bringing problems to the surface, where they can be effectively managed. Develop a vision of becoming significantly faster in NPD, through decision-logic, knowledge capture, rapid development cycles and A3 decision making. Learn how to value stream map the NPD process, using related learnings as a foundation for continuous improvement. Hear about the Carl Zeiss Microscopy Limited 3P approach as it strives for the ultimate vertical start-up, including cost, quality and cycle time advances on day one of production. Get details on the company’s lean journey (and the tools/processes it uses) starting in manufacturing and spreading throughout the organization. Hear insights about its cultural change process, what has gone well and where the organization still needs to improve.


Based in Cambridge, UK, Carl Zeiss Microscopy Ltd. is part of the Carl Zeiss group. It is a leading producer of scanning electron microscopes used for high-resolution image and analysis applications. Throughout the world, the name of Carl Zeiss stands for the highest quality and reliability. The company has been widely recognized with awards including the Autodesk Award for Innovation in Products and Processes, Manufacturing Awards 2011; and 2011 Best Electronics & Electrical Plant, Works Management BFA.

Speaker: Daniel Aldridge

Daniel Aldridge is the R&D and technical support manager at Carl Zeiss Microscopy Ltd. After completing his mechanical engineering honors degree at Cranfield University, UK, he joined a Cambridge University spin-out company as a development engineer. He later worked as lead design engineer, developing a common platform concept for the microarrayer, extending it to two new product lines. Aldridge joined Carl Zeiss in 2006 as a design engineer and became the department head in 2008.