EY-Nottingham Spirk Innovation Hub 
Intermediate level
Advanced level

The EY-Nottingham Spirk Innovation Hub Experience

Product, digital, service and business model innovation brought to life
Monday, Oct. 30 Location Code
12:20pm-3:50pm EY-Nottingham Spirk Innovation Hub MT/03
Tuesday, Oct. 31 Location Code
8:20am-11:50am EY-Nottingham Spirk Innovation Hub TT/04



This content will not be available on-demand.

During this tour, you will see:

  • How cross-functional collaboration accelerates speed-to-market and improves product launch success rates.
  • How digitally connected products provide insights that help shape future product iterations, drive customer engagement post-sale, and enable advanced capabilities such as predictive maintenance and field service automation.
  • How a digitally-connected shop floor environment drives operational efficiencies and employee engagement.

Please note: The tour site will apply security stickers to mobile devices with cameras. Lunch is not provided for Monday tours.


Tour the EY-Nottingham Spirk Innovation Hub to see how the two firms have partnered to create a unique collaboration space with a set of capabilities to bring new products to market with a 95 percent commercialization success rate. You’ll learn about Nottingham Spirk’s vertical innovation process, which has helped its partners bring hundreds of new products to market and generate over 1,400 patents. You’ll see and hear the stories behind dozens of products across various industries that were designed and developed here. And you’ll visit the in-house fabrication center to see where looks-like and works-like prototypes are built. Finally, you’ll move into the EY Digital Experience Center, where you will see how the data generated by connected products can be used to improve customer experience as well as manufacturing and supply chain operations, from the shop floor to the top floor.

Please note: Participants will need to apply security stickers to phones with cameras.


The Innovation Hub combines Nottingham Spirk’s design and product development offerings with EY's digital, manufacturing and wave space capabilities to help businesses drive efficiency, resiliency, agility and growth throughout the end-to-end value chain. The two innovation giants have already been offering their competencies at Nottingham Spirk’s campus; now, the newly customized space (launched in October 2021) uses leading practice technology to further foster collaboration, innovation and inspiration. www.ey.com

Restrictions / Requirements

To participate in a tour, all attendees must adhere to and respect the tour hosts' restrictions and requirements.
Non-adherence may exclude you from a tour.

  • No photographs
  • No recording devices
  • Other: See tour description
  • Leather like closed-toe shoes (No high heels)
  • Long or short-sleeved shirt/blouse
  • Long pants (no shorts, skirts, dresses)